How can your brand create more value in the marketplace?

Great CX is directly attributable to increased market differentiation and higher customer lifetime value.

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How it works

Our framework has been used to transform everything from bootstrapped startups to multi-billion dollar organisations. Delivered as a RAG (red, amber, green) report, the output of the audit enables you to easily identify where and how to focus your resources to facilitate effective CX transformation:


Brand Experience Review

Ensuring your organisation's commercial objectives are at the fore of your transformation.

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Voice of Customer Review

Understanding who your customers are and what value drivers influence their purchase decision.

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Systems & Structure Review

Ensuring the systems, processes, people, and communications deliver powerful CX.

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Measurement & Accountability Review

Monitoring & evaluation of your CX assets to ensure that your investment achieves the right return.

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Feedback Loop Review

Ensuring your organisation remains flexible to changes in the marketplace.

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Press the big red button... perform a self-audit today to for a preview of where the opportunities lie for CX optimisation.

At the end of the audit...

Your team will have an exact understanding of what needs to be done in order to optimise your organisation's customer experience. Of course, Tiny CX are capable of supporting you post-audit by facilitating the recommendations through a mixture of advisory and knowledge-transfer services, but we don't get ahead of ourselves: the CX Audit is designed to be easily understood and actionable by your team.

Leadership team

We are a global team with a centralised leadership structure to ensure that the quality of your experience with Tiny CX is never short of extraordinary.

Tom Uhlhorn

Strategy Director

The founder of Tiny CX, Tom holds a Master of Business (Marketing) and is a prestigious 30 under 30 winner in Australia for his work as a strategist. Tom is the creator of the CX framework and is a speaker, author, and educator in Customer Experience.

Mila Markovic

Account Director

With 5 languages, 2 degrees, and several succesful product launches under her belt, Mila has a proven record of being able to meet even the most audacious of targets. A skilled product & project manager, Mila's facilitation of your audit will have you wondering how to poach her for your own team.


Do we really need an audit?

The audit provides focus as to where your brand can create the most impact in its customer experience. Without it, you increase the risk of project wheelspin and cost blowout.

How long does the audit take?

The audit process usually takes five weeks.

Can I audit my own company?

We provide online courses to teach you the CX framework that we use to audit your organisation. You can access those courses here.

What happens at the end of an audit?

The audit process is just the beginning, and its output gives you a clear set of objectives as to how you can improve your organisation's CX.

What is the output of the audit?

You are provided with a summary of your organisation's CX health via a RAG (red, amber, green) report, which highlights what needs to change in order to optimise your offered customer experience.

In addition to this, we also provide a list of recommended projects that will facilitate this transformation.

Do we need Tiny CX after the audit?

Approximately 1/4 of our audit clients use us post-audit to help in the facilitation of their customer experience transformation.

The outputs of our audits are designed to come with no handcuffs, meaning that they can be understood and actioned without Tiny CX.

Contact us

We are happy to organise a phone call, video call, or coffee (if we're currently in your city) to discuss what the audit is and how it can help your organisation.